David Cameron has spent his career producing exceptional, highly stylized concepts for leading brands across fashion, beauty, lifestyle and celebrity. Synonymous with high end, quality driven image building, he is known to have an eye for beauty, elegance, and classic California cool. With his background across fashion, film and advertising Cameron brings vast perspective and knowledge to the equation.
Beginning his career as a young fashion designer in the 1980s, he was the first designer to win the prestigious Council of Fashion Designers (CFDA) Perry Ellis Award. His innovative and luxurious sportswear created an immediate buzz with the fashion press and retailers such as Barneys, Saks Fifth Avenue, Bloomingdales, and Bergdorf Goodman season after season. He appeared frequently in Vogue, Elle, and Harpers Bazaar, and catered to a client list that included Bianca Jagger, Tina Chow and Paloma Picasso. He was also the first designer to collaborate with Absolute Vodka, creating the 'Absolute Cameron' campaign with Steven Meisel. The now famous image of model Rachel Williams wearing Cameron's silver mini dress emblazoned with the Absolute logo, debuted to an avalanche of publicity and became an iconic signature for the brand.
A key chapter in David's career was spent in the commercial advertising world, directing spots for the likes of Adidas, Verizon, and Polaroid, and a range of beauty brands including L'Oreal, Olay, Neutrogena, Revlon, Pantene, Covergirl, and Maybelline -- which became his specialty. Starring such beauties as Julianne Moore, Halle Berry, Sarah Jessica Parker, Kerry Washington and Jennifer Garner, David quickly became a favorite and dependable asset for premier beauty brands and agencies. "David is a total package," says Alice Ericsson, Executive Creative Director at Grey, New York. "He's a conceptualist, very visual, has excellent taste and is a perfectionist in the details. When I first met David, he was a fashion designer and his artistic talent shows in his approach to every job. The celebrities and supermodels all love him. Not only does he have an unequaled understanding of what makes fashion tick, he knows talent. He's directed L'Oreal cosmetics, Pantene and Covergirl commercials for me, and he created one of the most successful and iconic campaigns for Covergirl ever"
Simultaneously, David was drawn to the intimacy and creative freedom offered by print projects and began shooting fashion and celebrity portraits, eventually allowing him the ability to deliver both film & still packages for his advertising clients. His editorial subjects have included Chloe Sevigny, Diane Kruger, Gia Coppola, and Christy Turlington and have appeared in such publications as Glamour, GQ, Elle and C.
Returning to his roots in fashion, David co-founded West Coast luxury leather goods and accessories brand Kendall Conrad. Launched in 2010, Kendall Conrad is an insiders favorite with a cult following for the brand's handbags, leather cuffs, sandals and jewelry that goes light on fussy gimmicks and logos and heavy on luxury and function. As Creative Director, he has successfully orchestrated all aspects of the brand's vision through his store design, campaign photography, visual merchandising, and marketing savvy. With 3 stores in California located in Venice, Brentwood, and Montecito, and a growing domestic and international audience, the brand's foundation is based on a true minimalists approach to bringing high quality, rich materials and beautiful designs together under one motif.
Most recently, David established DCS, a creative studio that conceptualizes and executes identities and environments for leading lifestyle, fashion and beauty brands. By combining world-class creative talent and production expertise, the goal is to aesthetically communicate a brands identity. From retail environments, to print and film campaigns, DCS has the ability to create and produce exceptional concepts for a brand’s commercial platform.